In 1972, the Sedona Chamber of Commerce recognized a need for an organization dedicated to protect and sustain the scenic beauty and natural environment of Sedona and the Verde Valley. And this was how Keep Sedona Beautiful was born.
Since then, Keep Sedona Beautiful, Inc. has been at the forefront of efforts to preserve our natural scenery for the benefit of business sector owners. It is clear that there is a direct relationship between these efforts and the business owner revenues deriving from the almost 4,000,000 visitors annually to our Red Rock Country.
The visitors’ expenditures in lodging, subsistence, transportation, sight- and flight-seeing, off-road adventures, meals and purchase of souvenirs is a result of their desire to experience the very best that Sedona offers.
KSB’s leadership in protecting the quality of these scenic assets and continuing to preserve the natural wonder of this area for generations to come has been and will always be “Good for Business.”